Crocs enables buyers to customise shoes

Comfort footwear maker Crocs has launched a range of replacement heel straps to enable wearers to customise their shoes.

The Strapitz, which are designed to fit into strap fastenings on Crocs’ clogs are available in a range of bright colours and feature images including frogs, flowers, tigers and angel wings.

Priced at £4.99 for a pair, the straps can be worn around the back of the heel or pushed forward to cover the front of the shoe.

Martin Womersley, director of Strapitz in the UK, said: "Crocs have taken a huge bite out of the casual shoe business and we’re planning to take this footwear phenomenon to the next level - we are already generating a buzz amongst the ever-increasing Crocs fan club."

Crocs recently unveiled the Silver Fox, a shoe designed specifically for women’s feet.

Launched by CrocsRx, the company’s medical division, the Silver Fox , which includes a 1.5-inch heel, is a new addition to its therapeutic range of footwear